Horizon

The primary goal of the project was to create a dynamic and engaging hero video that showcases Horizon RMS’s unique capabilities in retail marketing, specifically targeting the consumer electronics and gaming sectors. The video is designed as a centerpiece for Horizon’s website and is also intended for adaptable use across social media platforms, maximising reach and engagement.

Film Punks developed a playful creative direction that steers away from traditional corporate promotional content. The aim was to reflect Horizon RMS’s authentic business personality, highlighting their Cambridge facility, real team, and the fun company culture, complete with details like their fleet operations, warehousing in Holland, and coveted design awards.